As a small business owner or freelancer, it’s important to maximize your streams of income. If there is a way (and there is) to make more money that takes minimal effort then it’s a waste of money to not take advantage of the opportunity.
70% of all online shopping carts are abandoned. When customers abandon their carts, your business is losing out on potential sales and, therefore, higher profits.
That is why your email marketing strategy is not complete without an abandoned cart workflow.
When you’ve got a small business to run it’s important that you can make the most out of every hour that you have! Especially if you’re still at the stage of trying to make your side-hustle become your full-time job.
We LOVE email marketing and think that all small business owners need effective email marketing campaigns and strategies. The keyword there being effective, if they aren’t effective then you won’t be able to reap the many benefits.
Here at CANDESCENT, we’re fascinated by the results email marketing yields. It’s efficient and offers huge rewards for businesses. But, writing a great email is a complex process.
If you know us at CANDESCENT then you know we’re obsessed with email marketing. We’ve done loads of posts across our social media platforms about how important it is for growing your small business…
It’s a nice idea to think that you can cruise at 36,000 feet, seat reclined – preferably in business or first class – sipping on your complimentary champagne, focusing solely on your destination and not having to worry much about how to get there.
Are you a business owner looking to promote your brand, increase traffic to your website and boost sales? One of the most important ways you can achieve this is through targeting and attracting the perfect audience for your business.
Have you ever wondered why your email subscribers are reducing when your email list seems to be flourishing and customers are loving and interacting with your content?
So you have a small business, most likely a creative one meaning that your skills lie more in the products you’re producing rather than how to market them. But that’s okay!