As a business owner, you’re likely to be juggling multiple responsibilities, tackling numerous projects at once and always finding things to spend your time on. This makes for one hectic schedule!
A Marketing Resource for Creative Women
Educational content, eGuides,
workshops and masterclasses to help
you build and grow your brand
MARKETING YOUR BUSINESS SOUNDS SCARY, RIGHT?
We’re here to turn scary into super easy (and fun!) with our accessible workshops, masterclasses and digital bundles for creators & business owners. Our resources are the key YOU need to scale your brand, automate your business, increase sales and unlock your business potential!
Are you ready to grow your business?
52 email subject lines (and content ideas) adaptable to all businesses
Did you know that 47% of email recipients open an email based on the subject line alone? In this Cheat Sheet, you will get 50+ subject line ideas along with 3 template emails to kick-start your email list and see results instantly!
In partnership with Shutterhub
We are so excited to announce our partnership with the sensational Shutterhub! Join our masterclass for photographers where you will learn from experts providing fantastic advice, support and networking opportunities! This not-to-be-missed masterclass is coming soon so be sure to check back on our website!
WHAT OTHERS SAY
I joined the webinar on email marketing and it literally changed the way I do my marketing. Now I dedicate time and energy building my mailing list, nurturing my audience and tailor the content to their needs. I've already made sales through my email campaigns. Thank you Candescent Women for this amazing workshop!
Auda SakhoFashion Designer & Founder, Redress Laboratory
I had been struggling to attract new customers until I read Candescent’s guide ‘5 Lead
Magnet Ideas to Grow Your Email List’. Now I’m adding new subscribers to my email
list every day! The guide is easy to use and I’ve learnt so much about the benefits of
growing an email list and how to do it. I’m really enjoying the process of implementing
these new strategies into my email marketing!
Caroline ChinakweArtist & Founder, Chinakwe
As an artist and a print designer, I had no understanding when it came to marketing my creative business and I started to feel overwhelmed. A friend suggested I download Candescent’s pdf recommending their favourite business tools to help automate my business. It really helped me streamline my business! It’s no surprise I’m feeling less stressed and have more free time to spend with my family!
Celeste HamptonArtist, Print Designer & Founder, CelesteHampton.com
My business is particularly fast-paced, which leaves little time to learn how to do efficient marketing. I used to struggle to find new clients. Pitching to potential prospects individually used to be time consuming and didn't convert much. This guide has taught me some simple tricks to grow my mailing list.
Thank you to the Candescent Women Team!
Estelle BarthBusiness Owner, Strega Provisions
New York City, USA
Covid-19 had a dramatic impact on our business. I was desperate for advice to help us reach more customers urgently. We've followed Candescent Women tips to adjust our marketing strategy and grow our database. We're already starting to see results!!! In the past two weeks we've had an increase of bookings from new customers
Monica OcciniCo-founder, STECCA
OUR TOP SECRET FORMULA FOR BUSINESS SUCCESS
Wondering whether video marketing is worth thinking about and developing into your marketing strategy?
According to the Social Video Trends: Marketer Insights for 2020 report, video ads were the number one way consumers discovered a brand they later made a purchased from.
When you’re considering buying a product or service, do negative client testimonials put you off and make you reconsider? Alternatively, do you feel more empowered to take the plunge if you see a positive review?
A business cannot be a business if people don’t know you’re there. That is, if you’re relying on people finding you rather than proactively finding them yourself and sharing what your business is made of.
Here at CANDESCENT, our vision is to support business women, regardless of whether you’re a freelancer, a small business owner or a creative of any kind. We’re here to help you build a business you are proud of through supporting your marketing ventures.
On social media, there are two kinds of people, the people who say “sleep is for the weak”, who wake up at 4 am and are working non-stop 7 days a week. The other kind are the people who preach self-care in the form of daily bubble baths, face masks, and dropping everything to relax.
When developing your marketing strategy, do you take the time to plan your marketing content in advance?
Everyone loves trying to be their most productive self. Especially if you’re running a small business then you want to be on top of your productivity. It’s such a great feeling finishing the day having completed loads of tasks and checking off all of your to-dos.
That is why your email marketing strategy is not complete without an abandoned cart workflow.